A Peek Into Misericordia’s Critical Elements for Success
Misericordia University, a private, Catholic institution in Northeastern Pennsylvania, is aiming to enroll a class of about 475 first-time, full-time freshmen while simultaneously increasing the average net tuition revenue per…
An Inside Look at Direct Admissions Part 1: Effectiveness Within Local Markets
The enrollment landscape can be challenging and unpredictable — from FAFSA changes to shifting student demographics and more. The constant pace of change in higher ed prompts many enrollment leaders…
The Changing Pell Landscape Part 1: Successful Financial Aid Strategies
Many enrollment offices are facing the challenge of recruiting the students of tomorrow to preserve the long-term success of their institution. In response, they have had to shift their strategic…
Four Big Trends (So Far) this Yield Season
As colleges and universities hurtle toward their deposit deadlines (whether it’s May 1 or an extended date), uncertainty remains a key theme. With that in mind, MARKETview would like to…
College Migration Trends: Student Preference Per Urbanicity
How does urbanicity (the degree to which a geographical area is considered urban) affect college choice? That was the question MARKETview set out to answer based on application and yield…
The Real-Time Data Quiz: March ’24 Edition
With yield season in full swing, we’re going to use the March and April quizzes to focus exclusively on that hot-button topic. Today, we’ll look at the most recent data…
The Latest Yield Data Across Multiple Cohort Views
As enrollment professionals remain consumed with monitoring the progress of their incoming class, MARKETview is happy to provide this quick snapshot of the most recent yield data. For comparison purposes,…
Changes in Admits, Deposits, and Yield Rate as of February 1
As universities across the nation continue to sail through unprecedented headwinds of uncertainty while they wait for delayed financial aid information, MARKETview is already providing our partners with important market context so…
Direct Admissions: Three Trends to Watch
A handful of MARKETview partners piloted Direct Admissions programs last cycle – either on their own or in partnership with an outside firm. But this year, more and more institutions…
Deliberate Acts Create Results: How Western New England University Succeeds by Leveraging Key Behavior Metrics in MARKETview
Greg Matthews, Vice President of Enrollment Management at Western New England University, recently met with the MARKETview team to share his perspective on the state of enrollment. He also spoke…