About Us

For years we witnessed the deep chasm that existed between all the data schools collect and all the decisions made on a daily basis. Together with our partners, we’re changing that.

MARKETview was created to help colleges and universities harness the power of real-time data and context to make better decisions, faster.

With data organized at the student record-level and standardized across institutions, we’re providing never-before-available dimensions to enrollment analytics, supercharging institutional research teams, and uncovering operational efficiencies and opportunities every day.

Find out what MARKETview can do for you.

Our Mission

Improve higher education access and outcomes through a proprietary combination of data, context, and expertise.


Clients First

Deliver high-quality service and a positive return on investment


Build long-term relationships and deliver continuous value

Lifelong Learning

Continue to learn and evolve with the industry

Informed Action

Use data to improve outcomes for students, families, colleges, and universities