This Privacy Policy applies to the public facing website of MARKETview Education Partners LLC, located at https://www.marketviewedu.com/ (the “Website”). MARKETview Education Partners LLC is the sole provider of the MARKETview platform, a data and analytics platform that is used by college and university administrators to understand the rapidly evolving marketplace for higher education and their institution’s position within it. This Privacy Policy identifies the information that MARKETview Education Partners collects from visitors to the Website and describes how we may use the information we collect.
A. WHAT INFORMATION WE COLLECT
We use Google Analytics to identify trends and patterns related to how visitors to the Website engage. We use FullStory for research, monitoring, and quality assurance. We use Tealium to unite activity across our marketing channels and ensure that we are not serving users with redundant information. We use Meta pixels, Hubspot pixels, the LinkedIn Insight Tag, and the Google Ads tag to select audiences and place targeted digital advertising. We use the anonymous information we collect to administer the Website, improve our services, determine how the Website is being used, identify popular areas of the Website, and analyze trends and usage patterns. We may use the IP address of visitors to the Website to help diagnose problems with our servers. This anonymous information cannot be used to personally identify users.
MARKETview Education Partners complies with all applicable laws, regulations, and industry standards governing privacy.
B. WHEN AND HOW WE SHARE INFORMATION
We will not disclose any of the information we collect to any third parties except in the following limited circumstances:
Disclosures that are necessary to carry out the scope of work: We may use subcontractors to carry out functions. In such circumstances, the subcontractor is acting as a MARKETview Education Partners employee and is required to comply with the privacy and security requirements and safeguards that apply to MARKETview Education Partners and all of its employees. This includes all applicable federal laws, state laws, and regulations governing privacy.
Legally compelled disclosures: We will disclose the information we collect if required to do so by law or in the good-faith belief that disclosure is necessary (a) to obey the law or comply with legal process served on us or our affiliates; (b) to protect and defend our rights or property or the rights or property of other users of the Website; or (c) to act in an emergency to protect the personal safety of users of the Website or the public.
Company acquisition: In the event that our company is acquired, we may share the data with the acquirer to continue to provide services to you. The acquirer will be bound by this Privacy Policy.
We do not sell or rent your data: MARKETview Education Partners does not and will not sell or rent any of the information we collect.
C. CHANGES TO OUR PRIVACY POLICY
MARKETview Education Partners may modify or update this Privacy Policy from time to time. The Policy is posted at https://www.marketviewedu.com/. We encourage you to review this page periodically. If we change the policy in a material manner, such as using personal information in a different way than prior practice, we will provide at least 30 days notice to our known visitors so that they will have sufficient time to evaluate the change in practice.
D. DISCLAIMER OF LIABILITY
The information contained herein reflects the privacy policy and practices that MARKETview Education Partners has adopted for the Website. In legal terms, it shall not be construed as a contractual promise, and MARKETview Education Partners reserves the right to amend it at any time in accordance with Section C above. Any such amendment will become effective immediately upon posting on the Website. Neither MARKETview Education Partners nor any of its affiliates, employees, or agents shall be held liable for any improper or incorrect use of the information described and/or contained in the Website and assumes no responsibility for anyone’s use of the information.
E. QUESTIONS
If you have any questions or concerns about MARKETview Education Partners information collection and use practices, please e-mail contact@marketviewedu.com.