There’s data and then there’s insight.
(The difference is crucial.)

How do you know you are making the best decision for your institution? If you’re looking exclusively at your own campus data and using regression-based strategies to predict future student behavior, you’re missing the much bigger picture.

Join the MARKETview community to begin making better, more informed decisions with the power and perspective of higher education’s fastest growing real-time data set.

Speak with an Expert

Your Goals Are Our Goals

A partnership with MARKETview begins with a strategic workshop where we discuss what you want to accomplish – from attracting more Pell-eligible students and increasing in-state enrollment to generating greater net tuition revenue, achieving retention goals and more.

We then determine the Critical Elements for your success, establish daily performance monitoring and provide expert consultation on actionable steps for reaching your goals.

Take a closer look at MARKETview

Features

average weeks to implement

110M+

Unique student records

250+

Student-level filters

Centralize your decision-making

MARKETview seamlessly consolidates your institution’s data sources and augments them with consumer data, allowing you to make more informed decisions about where to allocate resources and make investments – all in one convenient place.

Additional Features

Integrated and Filterable Dashboards

Connect all your institutional data sources including CRM, SIS, ERP, and Financial Aid tools to easily view and query dashboards through 250+ student-level filters for intelligence on the populations that matter most to you.

Board Education and Presentation Support

Access hands-on, customized support to create more compelling data-informed presentations to use with your president, trustees, faculty and other high-level institutional leaders.

Light-Speed Implementation and Access

Start in weeks, not months for more immediate value. We’ll connect your data set to our platform (which works with any CRM on the market) and issue unlimited user licenses to your team.

“The MARKETview team has built an entire research agenda around my key objectives.”
— James Miller, Associate Provost and Dean of Admissions at Seattle University

FAQs

When you sign a contract with MARKETview, our team of experts works with you to understand your institutional goals and then leverages our proprietary data to identify the elements critical to your success – in a way no one else can. We measure these elements daily and provide expert analysis and consultation on your progress and give you the actionable steps needed for success.

MARKETview includes data from point of first inquiry through to first year of retention from all of its partners. MARKETview’s partner institutions represent every region, size, shape, selectivity and affiliation. In total, there are tens of millions of student records normalized, enriched and contextualized within the platform.

MARKETview provides real-time data that is refreshed, monitored and accessible every day of the year.

The typical implementation timeframe takes approximately 4-6 weeks.

It isn’t at all unusual to have partners that compete with one another. In fact, it’s an advantage — especially when they share or recruit the same type of students. Student behaviors become more defined, market shifts more textured, and relevance across dozens of dimensions more magnified.

There is no limit on seat licenses in MARKETview.

MARKETview data and insights are available to partners 24/7 within the platform itself, within your CRM and in regular strategy sessions with your dedicated team of experts. In addition, we offer support for board presentations so key stakeholders have the right facts to make decisions.

Yes. MARKETview is platform agnostic and seamlessly connects to any system that contains student-level data.

Data is deidentifed and aggregated before it enters MARKETview so the confidentiality of your records is guaranteed. We are SOC 2 Type II compliant and regularly undergo vulnerability scans and penetration testing. Read more about our commitment to data security.

Yes, it is. From its inception, we designed the platform, data management, privacy, and use, and how we support partner decision-making to comply with FERPA and other well-known standards of Higher Education as guiding principles. For more details, please request a copy of our Client Data Security Whitepaper.

There’s data and then there’s insight. (The difference is crucial.)