Real-time data insights tailored to your goals.

MARKETview works one on one with our partner institutions to understand what they want to accomplish. We then determine the Critical Elements for success and use our proprietary comparative analytics platform to provide customized, data-informed insights that are not accessible anywhere else.

Do More with MARKETview

As higher education’s only aggregated and real-time data platform, MARKETview harnesses the power of tens of millions of student records and augments them with household consumer data, giving you advanced context and perspectives built to address your specific enrollment objectives.

Your Comprehensive Solution for Enrollment, Financial Aid and Student Success

Know More about Your Students Sooner

Communicate more effectively with your inquiries by gaining an earlier understanding of each student’s socio-economic profile, Pell eligibility, likelihood to apply, and more.

See Beyond Your Campus Like Never Before

Let the proprietary MARKETview platform give you unprecedented visibility into peer cohorts as well as the market at large via data refreshed daily for current and future class years.

Evaluate ROI through an Objective Lens

Access unbiased data to see the effectiveness of your recruitment investments against other schools. For example, easily compare your Search performance relative to peer and aspirant institutions.

Allocate Financial Aid Using the Latest Strategies

Take a modern approach to financial aid leveraging by beginning optimization up funnel to effectively influence the composition of your inquiry pool versus relying solely on yield strategies and discounting.

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MARKETview is my go-to platform to structure our projections, determine where to spend money, and measure our success.
— Robina Schepp, Vice President for Enrollment and Placement, Pace University

YOUR SOURCE FOR HIGHER EDUCATION TRENDS

We see market shifts as they happen and share that information and knowledge with you. Check out some of our most recent articles, webinars, and content downloads.

Webinar: Adapting to a New Era of Enrollment Management – Findings From the MARKETview 2024 Partner Survey

Learn how senior enrollment leaders across the MARKETview partner base are reassessing traditional enrollment practices to keep pace in changing times.

Watch Recording

Infographic: Four Findings From Higher Ed’s First Post-SFFA Admissions Cycle

Using comparative data from MARKETview’s 175+ partners, our downloadable infographic provides unique insight on outcomes for Students of Color from multiple perspectives

Download Infographic

Webinar: The Chronicle of Higher Education Virtual Forum 2024

In this Virtual Forum presented by The Chronicle of Higher Education with support from MARKETview, watch Jeff Selingo, author and former editor of The Chronicle, host a conversation, “The Year Ahead: Enrollment Issues and Solutions.”

Download Recording

More Resources

The best way to understand how MARKETview can help your institution is to see for yourself.

Our team would love the opportunity to share a custom demo experience based on your unique goals.

Schedule a Demo