Demographics
Three New Year’s Resolutions for Forward-Thinking Enrollment Leaders
For enrollment leaders, the dawning of a new year means reflecting on past performance and establishing aspirational objectives for your…
Four Key Insights From a Post-SFFA Admissions Landscape
The first full admissions cycle since the landmark Students for Fair Admissions Supreme Court decision has come to a close,…
The Changing Pell Landscape Part 2: Understanding the Pell Population
As student demographics continue to shift, enrollment leaders are searching for ways to better understand where the recruitment landscape might…
The Real-Time Data Quiz: June ’24 Edition
We’ve been focusing our past few blogs on deposit outcomes, and we’ll continue that theme one final time this season…
The Real-Time Data Quiz: May ’24 Edition
With May 1 in the rearview mirror, we’ll dedicate this month’s quiz to seeing how institutions fared from deposit, regional,…
The Download on Students From Low-Income Households
Many of our partners have a goal of increasing socioeconomic diversity and enrolling more low-income students. MARKETview is helping them…
Four Early Application Trends for the Entering Class of 2024
The temperatures are dropping, leaves are starting to change, and for many of our partners, Saturdays have become dedicated to…
New Insights on Student Academic Interests
We recently announced the addition of Academic Interest data in the MARKETview platform after analyzing and standardizing major data from…
Understanding and Responding to the Implications of the Supreme Court’s Ruling on Affirmative Action
Colleges continue to face major, new challenges that fundamentally disrupt the way they have long operated. The impact of the…
Addressing Race and Admissions at the ACT Enrollment Planners Summit
Kicking off the 36th ACT Enrollment Planners Summit in Nashville, Tennessee, this week was Art Coleman, Managing Partner and Co-Founder…
The MARKETview Data Behind Early Decision
When a student applies in the Early Decision round, he/she is making a commitment to a college that, if admitted,…
Low-Income Students of Color: Applications Lagging Behind 2020
Through early October and November 2021, high application volume seemed to be the norm – and though it’s slowed in…