At MARKETview, we’re hyper focused on achieving the goals of the colleges and universities we support. This commitment was never more evident than in our all-new MARKETview InSight webinar.
Designed to provide our partners with exclusive learnings and updates from across higher ed, this inaugural session touched on a number of meaningful topics. Here’s a quick recap:
Thanking Our Partners Who Took Center Stage at NACAC
In all, sixteen MARKETview partner representatives, presenting across five different conference panels, shared their strategies on navigating disruption during the past cycle. Their depth of knowledge and personable stage presence were on full display, keeping audience members impressed and engaged. Really. Great. Job!
The Top Performers of 2024
To provide context around what separated schools that reached their entering class goals from those that did not, we took a deep dive into the global Critical Elements that led to enrollment success in four pivotal areas: Headcount, Diversity, Pell Expansion and Affluence. For a preview of the findings, watch our Top of the Class webinar.
Game-Changing Product Announcements
Two new product releases went live. Application Data enables partners to know how their applicant pool is building AND how key populations compare to pools at other institutions. MARKETview’s Applicant Score provides the one-of-a-kind ability to predict the likelihood of each individual applicant depositing at your institution if admitted.
A Partner Perspective on Applicant Score
Mike Pettis, Director of Enrollment Strategy, Athletic Recruitment and Operations at Augustana College discussed real-world examples of how he’s using MARKETview’s Applicant Score to rank students based on yield probability.
Proactive Planning for FAFSA Delays
We presented a new way to prepare for recurring FAFSA delays – the SAI Estimator. It allows our partners to seamlessly collect financial aid data and receive an estimated student aid index for each individual student.
Coming to a City Near You
We’re meeting partners and prospects where they are with our new MARKETView Meetups. The first three meetups, which are specifically designed for senior VPEMs, will be held at the University of San Diego, Texas Christian University and Lynn University. We’ll also be at two upcoming conferences: the College Board Forum and ACCRAO SEM. Please say hello if you’ll be attending either.
Top of the Class: Spotlighting Strategies That Led to Success Last Cycle
See examples of MARKETview partner schools realizing outsized entering class success coming out of the most recent (and tumultuous!) enrollment cycle.
Access the RecordingIf you enjoyed this snapshot of the elevated market intelligence that is only accessible through MARKETview, be sure to sign up for our Enrollment Essentials Newsletter. It’ll keep you up to speed on the latest developments in the higher ed industry. Want to learn how MARKETview can help you achieve your recruitment, revenue and retention goals? Schedule a quick demo.