In-Person Events

MARKETview Meetup: Boca Raton

February 11 – 12, 2025 Boca Raton, FL

About this event

Join MARKETview in Boca Raton on February 11-12, 2025 for a series of “roundtable” discussions designed to promote productive interaction and forward-thinking insights. Created for senior enrollment leaders who prefer active involvement over sedentary listening, our time together will be focused on addressing a range of challenges from across the higher ed industry.

Exclusive partner-only sessions begin Tuesday at 3:00 p.m. followed by a welcome dinner for all attendees. Tuesday features a range of enrollment experts covering multiple topics, including:  

  • Unlocking Revenue With Comparative Data  
  • Improving Your Odds in Uncertain Times 
  • Enrolling the Students Who Matter Most 

Day 1: Christine E. Lynn University Center

Christine E. Lynn University Center, Room 240-241
Christine’s Park, 3601 N Military Trl
Boca Raton, FL 33431

Agenda

Tuesday, February 11

3:15 p.m.MARKETview’s Path to TodayHow We’ve Evolved With the Changing Marketplace (MARKETview Partner Exclusive Session)
3:45 p.m.In-Platform WalkthroughSee How Critical Elements Come to Life (MARKETview Partner Exclusive Session)
4:30 p.m.Sneak PeekA Look Into the Next-Generation Data Coming Soon to MARKETview (MARKETview Partner Exclusive Session)
6:30 p.m.DinnerAll attendees are welcome

Day 2: Keith C. and Elaine Johnson Wold Performing Arts Center

Keith C. and Elaine Johnson Wold Performing Arts Center
3601 N Military Trl
Boca Raton, FL 33431

Agenda

Wednesday, February 12

8:00 a.m.BREAKFAST
8:30 a.m.Winning the Uncertainty Game With New DataStrategies for Success in a [Another] Year of Unknowns
9:30 a.m.Top-of-Funnel InvestmentsBuilding Buy In Through Data-Informed Insights
10:30 a.m.BREAK
10:45 a.m.A Fresh PerspectiveUsing Market Intelligence to See the Big Picture Sooner
11:15 a.m.Enrollment AdvantageTake Strategic Action Using Real-Time Data
12:00 p.m.LUNCH
12:45 p.m.Bottom-of-Funnel StrategiesMid-Cycle Pivots and Tactical Actions
1:15 p.m.Level-Up Leadership ConversationsStriking a Chord With Stakeholders in Times of Change

Presenters

Amanda CraddockVice President for Enrollment Management, Coastal Carolina University
Gareth FowlesVice President for Enrollment and University Advancement, Lynn University
Jeffery GatesSenior Vice President of Enrollment and Marketing, Stetson University
Brian TroyerVice President for Enrollment Management, Marquette University

Who Should Attend

Chief Enrollment Officers seeking roundtable style conversations with colleagues and experts from other institutions on the most pressing topics in higher education. Attendees will emerge with data-informed insights and actionable steps to take to see enrollment success on their own campuses.

Cost to Attend

There is no fee to attend the MARKETview Meetup. The only costs you will incur are transportation and lodging, if required.

Accommodations

Wyndham Boca Raton

1950 Glades Rd
Boca Raton, FL 33431

To access the special MARKETview group rate, use the booking code: 021025MAR

Room rate guaranteed through February 1, 2025; Rooms booked after February 1, 2025 are subject to availability.