Data Science, Research & Experts
Your Guide to the Future of Digital Enrollment Marketing
The student recruitment landscape has been shifting for years with the rise of social media use and increasing privacy concerns.…
How Objective Geographic Data Can Maximize Your Search Investments
In 2018, the University of Redlands team brought their search efforts in-house after years of partnering with an external vendor.…
Four Post-May 1 Insights From Another Disrupted Enrollment Cycle
Each year, May 1 marks an important milestone institutions can use to evaluate their successes from the latest cycle. As…
What Can Higher Ed Learn From the Tech Giants?
As budgets tighten on college campuses nationwide, institutional leaders are looking for new and innovative solutions to become more efficient…
A Closer Look at Email Deliverability Challenges in Higher Ed
In today’s competitive enrollment landscape, being able to reliably reach students with your messaging has become more essential than ever.…
An Inside Look at Direct Admissions Part 1: Effectiveness Within Local Markets
The enrollment landscape can be challenging and unpredictable — from FAFSA changes to shifting student demographics and more. The constant…
The “New Era” of Enrollment Part 3: Market Disruption and Innovation
This year’s MARKETview Partner Survey Report examines the defining characteristics of the “new era” of enrollment and reveals how campus…
The “New Era” of Enrollment Part 2: Financial Budgeting and Support
This year’s MARKETview Partner Survey Report examines the defining characteristics of the “new era” of enrollment and reveals how campus…
Four Key Insights From a Post-SFFA Admissions Landscape
The first full admissions cycle since the landmark Students for Fair Admissions Supreme Court decision has come to a close,…
The “New Era” of Enrollment Part 1: Planning and Feasibility
This year’s MARKETview Partner Survey Report examines the defining characteristics of the “new era” of enrollment and reveals how campus…
The Proactive Enrollment Leader: Three Key Insights From Our Expert Panel
We recently invited two enrollment leaders to join MARKETview’s Alex White for a panel discussion about their experiences and challenges…
How Data Savvy Is Your Institution? Assess Your Data Practices Using an Analytical Maturity Model
Achieving enrollment and revenue goals has never been more contingent on institutions successfully leveraging data in the most effective ways…