MARKETview clients have access to a growing list of features available both within the platform and outside of it.
Tens of Millions of Student Records
Our platform harnesses tens of millions of student records to highlight the real-time market shifts in college-bound student behavior.
“The only data that matters is student record-level data.”
Former College President
Nuanced Consumer Data on Each Household
MARKETview leverages consumer data to enrich each student record, allowing you to know more about the socioeconomic profile of each family sooner than ever before.
“By looking at behavioral data, we’re able to make connections to students as consumers and then apply it to our entire educational enterprise.”
College President
Performance Checks Compared to Peer Schools
See how your institution compares to cohorts of similar schools to know whether you’re outperforming or underperforming at any time.
“This is game-changing for me. I use it every week with my president.”
Vice President for Enrollment Management
Analytical Horsepower to Support Your Team
Consider MARKETview to be a full-time enrollment analyst on your team. The dynamic database gives all users the confidence to make data-informed decisions.
Enhanced Targeting and Modeling
Bolstered by market trends and behavioral data, our custom models are more predictive than regression models and can be leveraged at any stage of the enrollment funnel.
Additional Features:
- Recruitment, enrollment and retention analytics
- Ad hoc analyses
- Monthly consultations with your team
- Peer networking with the MARKETview community
- Support for Board and Cabinet-level presentations
- Institutional Research support
Schedule A Demo
The best way to understand how MARKETview can help your institution is to see it for yourself. Our team would love the opportunity to share a custom demo experience based on your unique goals and challenges.